Shaw Academy
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Shaw Academy is a privately owned
online education Distance education, also known as distance learning, is the education of students who may not always be physically present at a school, or where the learner and the teacher are separated in both time and distance. Traditionally, this usually in ...
organisation based in
Dublin Dublin (; , or ) is the capital and largest city of Republic of Ireland, Ireland. On a bay at the mouth of the River Liffey, it is in the Provinces of Ireland, province of Leinster, bordered on the south by the Dublin Mountains, a part of th ...
, Ireland. Founded in 2013, it provides pre-recorded online courses.


History

Shaw Academy was founded by James Egan and Adrian Murphy in 2013. By January 2016, Shaw Academy was teaching about 55,000 new students each month. By November that year, it was teaching 400,000 new students every month and had surpassed teaching over 1.84 million students. In January 2016, founder Adrian Murphy and Irish Minister for Jobs, Richard Bruton, announced 40 new education positions in the Dublin office. The CEO of Irish government agency
Enterprise Ireland Enterprise Ireland is an Irish state economic development agency focused on helping Irish-owned business deliver new export sales. The aim of Enterprise Ireland is . History Enterprise Ireland was established by the Industrial Development (E ...
, Julie Sinnamon, described Shaw Academy at the time as "an example of an innovative Irish company in the growing online learning market, who are also supporting other Irish SMEs to grow through their extensive suite of online courses." In January 2017, Shaw Academy launched an educational platform, called Phoenix, to accommodate growing student numbers. In October 2017, the organisation ran a crowdfunding round on Crowdcube, achieving €2.5 million in promised investment. In November 2017, Crowdcube cancelled the organisation's appeal and released investors from their investment pledges, stating that the organisation had repeatedly failed to comply with the platform's requirements for investment messaging to be "fair, clear and not misleading". In January 2019, one of the organisation's primary creditors, Columbia Lake Partners, sought immediate recovery of a €5.5 million loan which resulted in the High Court appointing an insolvency practitioner. In March, the court approved the exit of Shaw Academy from
examinership Examinership is a process in Irish law whereby the protection of the Court is obtained to assist the survival of a company. It allows a company to restructure with the approval of the High Court. To obtain the appointment of an examiner it i ...
after the company secured an additional €7.15 million in funding. In June 2020, Shaw Academy claimed a tenfold increase in students due to the
COVID-19 lockdowns Due to the COVID-19 pandemic, a number of non-pharmaceutical interventions colloquially known as lockdowns (encompassing stay-at-home orders, curfews, quarantines, and similar societal restrictions) have been implemented in numerous countrie ...
. At that time several customers of the academy started making complaints that they were having difficulties cancelling free trial memberships. Other customers stated that the academy was taking unauthorised payments and the customers were having difficulty with refunds.
Trustpilot Trustpilot Group plc, is a Danish consumer business operating a review website founded in Denmark in 2007 which hosts reviews of businesses worldwide. Nearly 1 million new reviews are posted each month. The site offers freemium services to busin ...
has issued an alert on its website that Shaw Academy may have taken actions that lead to an artificially inflated "TrustScore". Examples of the artificially inflated scores include emails being sent by company representatives that asked customers to delete negative Trustpilot reviews or replace them with positive reviews.


Courses

Shaw Academy offers courses ranging from business related topics such as
digital marketing Digital marketing is the component of marketing that uses the Internet and online based digital technologies such as desktop computers, mobile phones and other digital media and platforms to promote products and services. Its development duri ...
, social media marketing and web development to wellness programmes such as health and fitness and sports nutrition. Courses are delivered with recordings of live presentations. Students can log on to an online portal to complete assignments, exams, review modules, replay lectures, and view additional content. Educational and technical support teams are also available to students.


Accreditation

The professional diploma courses of Shaw Academy were previously credit rated against the
Scottish Credit and Qualifications Framework The Scottish Credit and Qualifications Framework (SCQF) is the national credit transfer system for all levels of qualifications in Scotland. Awards are classified under the framework at ''levels'', and study undertaken at that level is valued ...
(SCQF) by
Edinburgh Napier University , mottoeng = Without knowledge, everything is in vain , established = 1992 – granted University status 1964 – Napier Technical College , type = Public , academic_staff = 802 , administrative_staff = 562 , chancellor = Will Whitehorn , ...
. This credit-rating did not imply accreditation or the award of university credit and was withdrawn on 24 July 2019. On 29 September 2020, Shaw Academy announced through
Facebook Facebook is an online social media and social networking service owned by American company Meta Platforms. Founded in 2004 by Mark Zuckerberg with fellow Harvard College students and roommates Eduardo Saverin, Andrew McCollum, Dustin M ...
and via an open statement on their website from their CEO that they were triple accredited. One of the organisations, International Accreditation Organization, is known to be linked to a diploma mill selling fraudulent academic degrees. The other two accreditations the academy has announced they are affiliated with are CPD (Continuing Professional Development) and ICSOC (International Council of Specialised Online Certifications).


Office locations

The company's headquarters are in Dublin, Ireland, with other offices elsewhere, employing approximately 200 staff globally in 2016. In September 2015, Shaw Academy set up an office in
Bangalore Bangalore (), officially Bengaluru (), is the capital and largest city of the Indian state of Karnataka. It has a population of more than and a metropolitan population of around , making it the third most populous city and fifth most ...
, India, which employed over 120 staff. In April 2019, Shaw Academy had 66 employees, distributed across Dublin, Bangalore and Cape Town.


References


External links

*{{Official Website, http://www.shawacademy.com/ Irish educational websites